CAMPARI’S STAR-STUDDED EVENT AT CANNES FILM FESTIVAL DEBUTS MADS MIKKELSEN’S SIGNATURE TWIST ON THE NEGRONI  

  • Mads Mikkelsen unveils the Mads Negroni – a unique twist on the iconic cocktail.

 

  • One of the most glamorous parties on the Croisette, Campari’s headline event drew a star-studded guest list including Barbara Palvin, Dylan Sprouse, Helena Christensen, Lucien Laviscount, Sabrina Elba, Maria Pedraza, Shanina Shaik, Grace Elizabeth and Claire Holt.

Campari was back in Cannes this year with Mads Mikkelson to inject a some much needed old world glamour into the affair. The genius new partnership with the legendary Danish actor puts Campari’s event as one of the best of the festival so far and reignites much needed celebrity interaction into the festival experience.

ABOUT CAMPARI  

Campari, the iconic, Italian red spirit sitting at the heart of some of the world’s most famous cocktails. Campari was founded in Milan in 1860 by Gaspare Campari, and pioneered by his son, Davide, who created something so distinctive and revolutionary that its secret recipe has not been altered since. Vibrant red in colour, Campari’s unique and multi-layered taste is the result of the infusion of herbs, aromatic plants and fruit in alcohol and water. As well as being unique and distinctive, Campari is extremely versatile, offering boundless and unexpected possibilities. As a source of this passionate inspiration since its creation seen through its founders’ creative genius, artists in different fields and the world’s best bartenders, Campari stimulates your instincts to unlock your passions, inspiring limitless creations.

 

ABOUT CAMPARI GROUP 

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional and Local priorities. Global Priorities, the Group’s key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas. Campari Group’s growth strategy aims to combine organic growth through strong brand building and external growth via selective acquisitions of brands and businesses. Headquartered in Milan, Italy, Campari Group owns 22 plants worldwide and has its own distribution network in 26 countries. Campari Group employs approximately 4,700 people. The shares of the parent company Davide Campari-Milano N.V. (Reuters CPRI.MI – Bloomberg CPR IM) have been listed on the Italian Stock Exchange since 2001.

 

For more information: http://www.camparigroup.com/en.

 

Please enjoy our brands responsibly.

ABOUT FESTIVAL DE CANNES
The Festival de Cannes is an event that brings together the world’s film professionals around an official competition and an International Film Market, whose highly media-oriented aspect makes it one of the first annual international events, contributing to the world cinematic influence.

 

ABOUT CAMPARI GROUP 

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spanning across Aperitifs, including iconic brands like Aperol and Campari, Agave spirits such as Espolòn tequila, Whiskeys and Rum, with Wild Turkey and Appleton Estate, as well as Cognac and Champagne, including Courvoisier and Grand Marnier. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas.

Headquartered in Milan, Italy, Campari Group operates via 25 production sites worldwide and its own distribution network in 27 countries. Campari Group employs approximately 5,000 people. The shares of the parent company Davide Campari-Milano N.V. (Reuters CPRI.MI – Bloomberg CPR IM) have been listed on the Italian Stock Exchange since 2001.

For more information: http://www.camparigroup.com/en.
Please enjoy our brands responsibly.

ABOUT CAMPARINO

Camparino in Galleria is the legendary bar opened by Davide Campari in Milan’s Galleria Vittorio Emanuele II in 1915. The bar was opened opposite to Caffè Campari, the establishment opened by Gaspare Campari – Davide’s father and the creator of the bitter liqueur – in 1867. An instant hit with the people of Milan, the bar became synonymous with the city’s aperitivo tradition and in 2015 marked its 100th anniversary. Following a renovation project, the bar reopens to the public in autumn 2019 with a refreshed identity and food and drink offering designed to consolidate its status as one of the most influential establishments in the world for lovers of mixology and gastronomic innovation